Understand your customers to build the perfect small business website

Every small business thrives or fails based on how it treats its customers. Keep their needs front-of-mind, and you’ll strengthen trust, enhance repeat sales, and boost your revenue. Fail to understand your customer, and you’ll drive them into the arms of a competitor.  When you’re building a small business website with one of the best website builders or one of …

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The top tools for building a small business website

You have plenty of choices for developing your small business website, and it’s important to use the right tool for the job. Using one of the best website builders means you’ll create the perfect online presence with minimal effort. In this guide, we’ll cover the most popular website frameworks like WordPress, Squarespace, Wix, and Shopify—so you can make an informed …

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The foundations of creating a small business website

The number of choices you need to make when you’re creating a small business website can feel overwhelming. From deciding on one of the best website builders, to figuring out navigation structures or content priorities, you need to make confident decisions.  We’re doing our best to simplify that process—with practical guides including the best website builders for small businesses and …

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Best website builders for small business

The best website builders make it easy to create a site in a very short amount of time, even if you don’t have coding skills or experience in web designing. Using a combination of simple features like drag-and-drop functionality, website builders do the heavy lifting for you, enabling you to focus on setting up your site according to your preference.  While …

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Three reasons small and midsize enterprises need better disaster recovery strategies

If the Covid-19 pandemic has taught us anything, it’s the importance of cloud-based disaster recovery and business continuity planning. Indeed, when local and state governments announced stay at home orders in the spring of 2020, migration to the cloud accelerated dramatically as IT teams scrambled to ensure employees could connect and collaborate remotely, as well as access mission-critical company data …

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Many firms set to shift from big to small and wide data

Gartner believes it’s time for a shift in the direction data-hungry, AI-powered organizations are taking. Its latest report, “Top Trends in Data and Analytics for 2021: From Big to Small and Wide Data,” states that by 2025, almost three-quarters (70 percent) of organizations will shift their focus from big data, to small and wide data. That way they’ll be able …

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10 best features of Microsoft 365 for small businesses

Formerly Office 365, Microsoft 365 is a comprehensive tool with multiple applications to aid your business. Office 365 for small businesses has been, and continues as Microsoft 365 to be, a complete service that makes it easy to collaborate on projects, store data, configure your IT infrastructure, and more. In this article, we’ll run through the top 10 features that …

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Top 10 best free software for small businesses

When you’re setting up a business, you’ll no doubt have concerns about the costs involved. How much will payroll run to? What will the rent be on your business premises? What will the IRS’s cut be? You might not initially factor in the costs of getting your business’s technology up and running. However, these can soon mount up – and …

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25 Google Workspace tips and tricks for small business

With over a dozen applications and four management tools, Google Workspace (previously known as G Suite) is a favourite cloud suite option for many small businesses.  Given its many features, Workspace may seem a little daunting for users to get to grips with. In truth, its ease of use means there’s nothing to be afraid of. To prove it, we’ve …

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10 best features of Google Workspace for small business

Given the increasing prevalence of remote working and the ever-changing nature of office life, many small businesses are quickly adapting to the challenges of having as many employees working away from the office as on the premises. The good news is that Google Workspace provides a cloud-based service, which comes with a range of features suited to small businesses with …

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