A discount isn’t just for Christmas – why data can hold the key to relationships that go beyond the festive season

However, an increased adoption of digital technology has resulted in much more data being readily available – and consumers are calling for enhanced transparency and stewardship of that data. With a growing awareness around data privacy rights, consumers have become more intentional about what type of data they share, and with whom. In fact, over six-in-ten (64 percent) consumers say …

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Retailers are taking extra security steps this holiday shopping season

Businesses have put significant effort into shielding their e-commerce operations this holiday season. Fresh figures from Tripwire suggest they started preparing earlier, adding new tools and protections, and are more confident in their defenses as a result. According to the Tripwire report, more than three quarters of retailers took extra IT security steps ahead of the holiday season. Almost all …

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