Using customer insights and advancing technologies to retain and serve your customers after Covid-19

The Covid-19 pandemic has caused many elements of our lives to change and, as a result, the behavior that we may have previously expected from our customers will also have changed too. 

Lifestyle changes such as limiting the amount we travel and staying home will have had a knock-on effect in terms of how we buy products and the physical shops that we visit. For example, while we may have visited shops and food outlets on our work lunch breaks, these may no longer be part of our daily routine – switching to online providers or smaller independent businesses, rather than those in chains and larger groups, are just two examples of trends that have emerged throughout the course of the pandemic.

Source link