Optimizing social commerce as part of an omnichannel retail approach

The coronavirus pandemic has accelerated the growth of e-commerce over the past year. According to the Retail Sales Index from Great Britain’s Office for National Statistics (ONS), in 2020 online sales grew by 46.1 percent compared to 2019, the largest annual increase since 2008.  Whilst e-commerce as a whole has seen rapid exponential growth, there is one particular aspect that …

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How will headless commerce change your retail experience?

Digital commerce has been a key lifeline for brands this past year, and digitally savvy retailers have been able to drive considerable growth despite the closure of stores. While the national lockdown has now come to an end, local restrictions mean many shoppers are still unwilling to visit the high street. The recent collapse of household names will be a …

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