Approaching digital transformation with a more holistic mindset

The Covid-19 pandemic drove digital transformation, forcing companies to rush into the cloud to accommodate remote work. Cloud spending reached an unprecedented $65 billion in third-quarter 2020, 28 percent higher year-on-year and 3 percent higher than pre-pandemic predictions. Companies weren’t just investing in the technologies they needed in order to complete or advance digital transformation; they were investing in whatever they needed in order to survive the pandemic.

Ironically, the pandemic was also a disruptor of digital transformation. Although the flurry of cloud investments in 2020 added to companies’ digital portfolios, the pandemic may have diverted investments from what mattered long-term to what mattered short-term.

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